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Advantages of Online Surveys
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SurveyReal Time Results
Before MarketQuiz, survey results took weeks or even months to get into your hands. The lag time required for traditional paper surveys to gather results and develop usable reports made it impossible for you to act quickly. With MarketQuiz, however, you can monitor your survey results 24/7.

As a MarketQuiz community member (MyMQ), you can:

  See who has taken the survey
  View when the survey will expire
  Examine updated survey results by the second

Respondents Answer at Their Convenience (Round-the-Clock Access)
Being able to start and stop a survey at any time is a key advantage favoring online surveys. If the participant needs to run an errand, complete a job, or answer the phone, MarketQuiz bookmarks the survey so they can finish it at a more convenient time. Online surveys don't demand a break from the daily routine. Traditional surveys usually arrive at the door, with the mail, or by phone, which often doesn't fit the participant's schedule and therefore they aren't completed. Online surveys don't require phone or face-to-face interviews, which means more people will respond.

Low Cost Structure
Research shows the cost of producing online surveys is substantially less than traditional survey production. With online surveys, there are:

  No phone banks
  No door-to-door interviewers
  No data tabulators
  No expensive mail costs

MarketQuiz eliminates those chores. Answering surveys is easier and faster using a keyboard, mouse, and monitor.

Independent Third-Party
Using MarketQuiz as an independent, third-party management firm will put your target market more at ease when answering tough questions. The results will be more accurate and more detailed. Combining computer convenience with a third-party survey company opens the door for your respondents to give in-depth problem analysis. That's something they would not have done had the survey been conducted over the phone or through the mail.

No More Influences by the Human Interviewer
MarketQuiz eliminates one of the main fallacies in current survey research. Since the survey takes place online, there is no interviewer to sway the participant's answers with leading questions, non-verbal expressions, or changes in voice inflection.

Manipulate Data
Online survey results put the power of technology in your hands. You can view and analyze data any way you choose. With MarketQuiz, you'll receive professional-style graphs, and you can download data into Excel for offline analysis. You can even have MarketQuiz do additional analysis for you.

Click to learn more about our Survey Process.

 
For personalized assistance or answers to questions,
Contact MarketQuiz online or call us at 210-494-7770.