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Real
Time Results
Before MarketQuiz, survey results took weeks or even months to get into
your hands. The lag time required for traditional paper surveys to gather
results and develop usable reports made it impossible for you to act quickly.
With MarketQuiz, however, you can monitor your survey results 24/7.
As a MarketQuiz community member (MyMQ),
you can:
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See who has taken the survey |
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View when the survey will expire |
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Examine updated survey results by the
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Respondents Answer at Their Convenience
(Round-the-Clock Access)
Being able to start and stop a survey at any time is a key advantage favoring
online surveys. If the participant needs to run an errand, complete a
job, or answer the phone, MarketQuiz bookmarks the survey so they can
finish it at a more convenient time. Online surveys don't demand a break
from the daily routine. Traditional surveys usually arrive at the door,
with the mail, or by phone, which often doesn't fit the participant's
schedule and therefore they aren't completed. Online surveys don't require
phone or face-to-face interviews, which means more people will respond.
Low Cost Structure
Research shows the cost of producing online surveys is substantially less
than traditional survey production. With online surveys, there are:
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No phone banks |
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No door-to-door interviewers |
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No data tabulators |
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No expensive mail costs |
MarketQuiz eliminates those chores. Answering
surveys is easier and faster using a keyboard, mouse, and monitor.
Independent Third-Party
Using MarketQuiz as an independent, third-party management firm will put
your target market more at ease when answering tough questions. The results
will be more accurate and more detailed. Combining computer convenience
with a third-party survey company opens the door for your respondents
to give in-depth problem analysis. That's something they would not have
done had the survey been conducted over the phone or through the mail.
No More Influences by the Human Interviewer
MarketQuiz eliminates one of the main fallacies in current survey research.
Since the survey takes place online, there is no interviewer to sway the
participant's answers with leading questions, non-verbal expressions,
or changes in voice inflection.
Manipulate Data
Online survey results put the power of technology in your hands. You can
view and analyze data any way you choose. With MarketQuiz, you'll receive
professional-style graphs, and you can download data into Excel for offline
analysis. You can even have MarketQuiz do additional analysis for you.
Click to learn more about our Survey
Process.
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